Market insiders speculated that DTZ Property Network was faced by uncertainties connected to its parent company, DTZ Debenham Tie Leung (SEA). The parent company is locked in talks with the TGP-led consortium to acquire their stakes. The Singapore Estate Agents Association (SEAA) will be launched in the first quarter of 2016, amid turbulent market conditions. With the launch of the agency, the market hopes to have an increased level of professionalism as well as a unified representation of sales agents.
Maris Stella High School Serangoon CDL Condo
The CEA chairman said that the agency, CEA, anticipates the SEAA will take up a proactive role in improving professionalism in the real estate agent. He indicated that the CEA will work closely with SEAA to achieve such levels. ERA Realty had 5, 946 agents, PropNex had 5, 506 and 2, 851 agents at Huttons Asia as of last Thursday. These figures represent the three largest players for Hong Leong Holdings Condo in the market, ranked by their sales agent numbers. These condos are near to Nanyang Junior College and St Gabriel’s Secondary School near Upper Serangoon Condo.
Ismail Gafoor, CEO at PropNex, released a statement saying that agents were leaving the market due to the tough conditions that called for more investment on their part when talking to clients. Some agents were forced to look for full-time employment due to the lean labour market conditions so as to have a stable income and regular CPF contributions. Other agents failed to fulfill the CEA mandatory requirements, including the mandatory CDP training hours and contributions to the Medisave accounts for Hong Leong Holdings Condo the CEO added.
Nanyang Junior College Nex Shopping Mall
To counter the fallout, agencies near Nex Shopping Mall and Upper Serangoon Shopping Centre started to increase training for their agents, with some looking to transform sales people into full-time relationship managers. HSR International introduced three classes in the last three months aimed at training their agents to approach their work as relationship-cum-asset managers. Patrick Liew, the company’s chairman, was quoted saying “The programme is based on a one-year mentorship programme to re-equip our salespersons to treat a property not just as space for usage but also as an asset and investment.”
Upper Serangoon Shopping Centre Hong Leong
KF property Network, on the other hand, increased technical support for its agents with a new mobile app that permitted sales people to access to project data, transaction data and perform searches while in the field. The app also allows agents to send e-mails of floor plans to prospective property buyers. It is further supplemented by a function that allows sales people to post listings on Facebook, and other social media sites the agents subscribe to. Sales agents can also cooperate with other agents to close a deal. The app also focuses on training, with agents having the ability to book training lessons through it.